ICON Session Speaker

Ken Borkan

Manager, Analytics, Phoenix Suns

Ken Borkan is Manager of Analytics for the Phoenix Suns and serves on the NBA’s Analytics Advisory Board. His department functions as the organization’s internal strategic consultants across both business and basketball operations. Ken oversees the team’s non-ticket sales business analytics focusing on sponsorships and survey research while also heading up WNBA basketball analytics and supporting NBA analytics efforts. Prior to joining the Suns, Ken was a senior analyst for Capital One developing credit policy and optimizing line strategy. Originally from Miami, Ken graduated from Washington University in St. Louis with focuses in Marketing, Business Strategy, International Business, and Psychology.